Creating Connections is a three-part blog series. Part 1 explored how employers speak with their employees about utilizing our services. Part 2 focused on how employees can take the lead in introducing our company to theirs. In this third and final part of the series, we’ll share a few of the behind-the-scenes reasons people choose to engage with Express Yourself Write.


By the time our company has an opportunity to partner with someone, the person standing in front of us already has a lifetime of experience. Part of our process involves understanding what hasn’t worked for our clients in the past. When working with topics as personal as writing and presentation skills, we know that how we work with clients is as important as the skills we share with them. This list reflects how we do what we do in the privacy of our meetings, and explains what differentiates us from our clients’ previous experiences.

We lead with respect.

The granddaughter of immigrants, the founder of Express Yourself Write learned at a very young age that expressions of oneself on paper or in spoken English may not be a reliable reflection of a person’s wit, intellect, or work ethic. Some of the most intelligent, capable leaders we know have experienced challenges in the areas of writing and presenting. With this in mind, we begin our work by focusing on the areas in which our clients feel successful and confident, and use those strengths as a foundation for working on their challenges.

We model what we teach.

One of the most important pieces of communication is speaking to people in a language that they can understand. When we present our work to top-level executives, we know which points to emphasize and how to quantify our work in tangible ways. We also know that clients need to receive information in a straightforward language. We match the register of the person with whom we are speaking, and model the same strategies we teach.

We make it personal.

Each one of our programs is customized to fit the individuals with whom we are working. Our clients say this is the main reason why engaging with us works better for them than anything they tried before. One client said, “I remember the teacher talking about these things in the class I took, but it didn’t make sense to me. When you say it this way, I get it.”

We smile and use humor.

Who said learning new skills has to be a bore? People take in much more information when they are interested, at ease, and engaged. Additionally, working on writing and spoken communication is an intense and personal process. We are intentional about creating an environment in which our clients feel safe and comfortable taking risks that are essential for rapid growth.

We love what we do.

We know that not everyone gets as excited about writing and speaking as we do, but communication is our passion. We believe effective communication equals connection, and we see connection as the key to everything else we love and value.

We want others to share our passion.

We love the inevitable ‘aha’ moments our clients share with us. Through our work, clients see, for the first time, how to do something that previously eluded them. We pull back the curtain and reveal how to make hard tasks easy. We share our passion in a way that lets others fall in love with communication and connection as well.

To learn more about who we are and how we do what we do, please call or email us to set up a time to connect.

Creating Connections: Part 1 – Opening the Door

Creating Connections: Part 2 – Making a Request